Get noticed – award success

Published: 26th January 2018

We are always proud of the work we deliver on behalf of our clients – even more so when we win awards and we have been very fortunate to be recognised in regional and national awards within our sector (PR and marketing).

Now and again, we get asked to pull together award submissions for our clients. Entering awards is an ideal way to raise your profile and shout about your achievements whether they are at a local, regional or national level or specifically within the sector you operate.

It’s around this time of year when we all start receiving emails from event organisers to start thinking about entering their awards. Some will be free to enter whilst others will be expensive but entering awards and raising your profile should all link back to your marketing and communications strategy. If you have delivered a project that you are particularly proud of then why wouldn’t you want to shout about it? If you have a member of staff who goes above and beyond their core duties to deliver an excellent service then why shouldn’t they be recognised and rewarded?

It’s important to plan awards in advance. They can be very time consuming to write and it is important that you fulfil the award criteria and look carefully to see what the judges will be looking for. This is where Up North Communications can help. We have been very successful in entering awards on behalf of our clients. Our role is to help you raise your profile and to write award submissions that make you ‘stand out from the crowd’ i.e. your competitors. The key to writing successful award submissions is to write and present it in a way that will grab the judge’s attention.

This is exactly what our client Tyne Housing Association did. We presented a list of housing-sector based awards and they specifically asked us to enter the Inside Housing UK Housing Awards and in particular, the Outstanding Approach to Communication (under 10,000 homes) category for the work that was delivered on behalf of the association and to Ouseburn Farm.

The awards shortlist was announced on Friday 12th January and Tyne Housing was successfully shortlisted. What a way to start the New Year! They have been successfully shortlisted as one of six finalists. This is great news for our client especially to be recognised in such prestigious awards. Good luck and we’re routing for you in the finals on 2 May 2018!